bec bignell

co-founder

Bec Bignell is a filmmaker who has worked in different sectors of film and TV for over fifteen years. She writes, produces and directs work for commercial clients through the remote creative agency, RURAL ROOM, which represents a network of creatives and media makers from all over regional Australia.

Bec is the Producer of 600 BOTTLES OF WINE (BBC, NETFLIX ANZ), Associate Producer of VISIBLE FARMER, Associate Producer of BLUEBACK; an ARENAMEDIA feature film based on the book by Tim Winton. She’s the Co-Producer of comedy web series, THE FIVE-MINUTE CALL, produced in partnership with ARENAMEDIA, Executive Producer of documentary feature HARD AS PUCK and scripted comedy CURSE OF THE VIRGIN.

As a performer Bec has enjoyed on-screen roles in popular TV shows and films such as BLACK COMEDY (2019/2018) RUBEN GUTHRIE (2015) and in 2019 Bec wrote, produced and performed in HOMESPUN (STAN, ABC), supported by SCREENWEST and TELSTRA, distributed by ABC COMMERCIAL. Bec is the host and co-producer of YOU MOVED WHERE?! a podcast by Regional Australia Institute, with Series Three of the podcast released in June 2024 and she’s currently the WA Ambassador for the Alliance Francaise French Film Festival.

In 2018 Bec was named in the AFR 100 Women of Influence for her innovative approach to storytelling and her inclusion of regional voices

MARIUS FOLEY

CO-FOUNDER

Marius is RMIT's Program Manager of the Master of Design Futures.

The program is a post-professional masters for designers and non-designers who are, or want to practice human centred design and design thinking. Students from the program will work in Service Design, Design Strategy or more broadly in organisational transformation.

Marius also leads the Future Design Leadership course in the program. The course has a six-week mindfulness leadership workshop designed as both a lens on leadership as well as a leadership practice.

Marius is Co-director of Cockatoo Co-Lab, a travelling incubator and activator. 

Marius’ PhD title Co-creative Publics and Publication Design Practices investigated the shift in design to work directly with their audiences or publics, and the impact that has on the practice of design.

The practice-based PhD was based on a research and redesign project for ABC Pool, one of the first social media sites, and identified as a ‘predictive project’, for the future of the national broadcaster.

GEORGIA ROWE

AUDIENCE SPECIALIST

Georgia is a strategist and designer with 16 years experience working in media. She has created news, educational, entertainment and lifestyle strategies, products and services for organisations like BBC, Virgin Media, ABC, SBS, nineMSN, Telstra and Department of Health. Her three favourite projects were; designing BBC’s News app for millions of people, creating a 2020 Strategy for the ABC and re-designing BBC Journalists breaking news workflow.  

Over the years Georgia has worked as a content producer, designer, strategist and leader. She has worked in ABC’s Content Innovation team delivering audience strategy, new storytelling formats and future ways of working for journalists across broadcast and digital. Her process involves conducting qualitative and quantitative research with audiences and journalists, using insights to create concepts/prototypes and running lean experiments to see if they are desirable, viable, feasible and drive outcomes.  

She completed a Master in Design Strategy, is the Editor of This is HCD podcast's written content which is listened to in 90 countries and is a guest teacher/speaker. 

Her work and research focuses on how to drive media transformation by re-designing how audiences consume and journalists create media.

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